Let Health Insurance Basics Guide Your Decision to Select a Policy

In the past few years, no formerly benign concept has become as politically charged as that of health insurance. The merits of the Affordable Care Act, the difficulties with the program’s rollout, and other ideas of how to reform the American healthcare system continue to be widely debated on cable news, talk radio, and even Facebook. It is so easy to get caught up in the debate surrounding health insurance that young people can lose sight of basic information that might be helpful in choosing a plan that works for you. If your employer does not provide health insurance and you choose to purchase it for yourself, there are some basic core concepts of which you should be aware. First, the two basic types of health insurance are fee for service insurance, and managed care. In a fee for service plan, the patient is free to see the doctor of his or her choice, and either the patient or the provider will file a claim for payment with the insurance company.These types of plans presume that the provider will be paid for services rendered. A common criticism of fee for service plans is that they incentivize quantity of care, rather than quality. A second type of insurance is the managed care plan. Health maintenance organizations, preferred partner organizations, and point of service plans are all types of managed care plans.These types of plans typically provide incentives for selecting healthcare providers with the plan. Managed care plans usually emphasize preventive care, such as screening exams. Occasionally, managed care plans require patients to see a primary care physician first before being referred to a specialist. Consulting with an insurance agent and requesting a quote can help you choose between these two types of insurance to find a plan that meets your needs.
Something to take into consideration when choosing a policy is your overall health. Fortunately, young people by and large have fewer chronic health problems than their older counterparts. For many, a high deductible plan with a health savings account can be a good option. In a high deductible plan, you are responsible for your medical expenses until you meet your deductible. When your deductible is met, insurance takes over your bills. Your deductible might be met incrementally, through payments here and there to providers for routine checkups and an occasional prescription medication. Alternatively, the deductible could be met rather quickly in the event of an unexpected accident or illness.The advantage of a health savings account is that you can defer some of your income into a savings account and use it to pay medical qualified medical expenses, including doctor’s visits and prescription medications, toward your deductible. Money invested in a health savings account is not subject to federal income tax.

Selecting a health insurance plan is a personal decision. Your relative health, income and tax liabilities should be considered in choosing a proper plan. An insurance agent can help make sense of the new laws and help find a plan that is right for you and your family.

Great Tips For Video Marketing

Are you looking forward to increasing conversation and boosting traffic? Then, you need an ideal video marketing plan. Research has proved that businesses are becoming strong and attracting new customers. Why? It is the power of video marketing. Videos engage and keep customers on the toes till the end. About 97% of all the businesses that use video marketing have reported an increased user understanding of their products/services. 78% can tell how good videos are for ROI. 76% say that videos enhance traffic and sales.
With that in mind, it can be challenging to create great videos for marketing. Having a good strategy will make everything easier and more classic. These are some video marketing tips that will help increase your traffic and conversation.

Video marketing is a kind of video created and posted online to advertise your business. When we talk about video marketing, some people think only about YouTube. But, videos can be shared anywhere on social media like Twitter, Snapchat, Facebook, and Instagram.

Video Marketing Tips

1. Keep Your Story Compelling

If you’re a starter, you should ensure that your video is interesting. People want something new and wonderful. Sharing the same video in all your websites will not add up well which means you’ll not receive your desired results. Basically, brand videos offer freedom of showing off your value to your target customers. Therefore, creating inspiring and compelling videos is key. It illustrates humanity at its best.

2. Utilize The First 10 Seconds Well

The sure way to attract customers is going straight to the point within the first 10 seconds. Basically, most internet users use a short time watching videos. The first seconds will determine if they’ll continue watching or not. Ensure in the first 10 seconds you’ve given the reason why they should watch as the first impression is always the most important to capture their attention and proceed further.

3. Add A Call To Action

All the marketing content requires a call to action and therefore, video is no different. Many marketers place their call to action at the end. You can keep the viewers engaged by including another call to action somewhere in the middle of the video.

4. Optimization

Search Engine Optimization (SEO) is very critical in video marketing. Before you upload the video to any site, you should host it on your domain. How you describe your video speaks a lot when it comes to SEO. A good video description will make it accessible even to the deaf or those that rely on the screen. It also makes Google’s search engine understand the content in it.

5. Share your video

Of course, sharing is a must to get more viewers. However, ensure that you share the video in areas where your target audiences are to get the best possible results.

The above tips should basically help you in marketing your content. Just create awesome content and use the right strategy. The whole idea for this strategy is focusing on sharing informative knowledge rather than just selling all the time. This is also great in building long term relationship with the prospects.